Acquiring and Preserving RateBeer

I thought I would start a fresh thread on my attempts to acquire the RateBeer assets. I want to summarize a few aspects of this effort:

1) Why I am still motivated to acquire the assets from ABI

a) Historical and cultural preservation

RateBeer is almost 25 years old and has played a major role in the modern development of craft beer in the 2000’s and early 2010’s. It facilitated many people’s beer drinking and rating passions, and forged communities all over the world. With over 1.3 million ratings and 15 million beers on the database, RateBeer boasts an important historical and cultural footprint in the world of beer. There is still a major role for RateBeer to play in the beer world. While Untappd caters to the casual beer drinker, RateBeer is more geared towards dedicated beer geeks and fostering community among those with this dedicated passion.

b) RateBeer should be run by someone or some group from the RateBeer community

RateBeer was always about community: bringing together people with a shared passion and obsession for trying and rating new beers. Ideally, the project would be run by a community member, one who has been on RateBeer for a while, who understand and is part of the community, and with the passion to help realize the full potential that this project still has. While I haven’t been here since the beginning like some others, I’ve been here over 15 years, met dozens of other RateBeerians all over the world, forged invaluable friendships through the community, and rely on it for every trip I take to figure out where to find good beer.

c) I have the resources and connections to run this responsibly

Fortunately, I have the financial resources and connections (in the business world and software development world) to acquire, re-develop, and manage this project long-term. Though business and software development are not my areas of expertise—I’m a statistician!—I have enough connections in each world to delegate and manage those that do possess the expertise.

2) What my efforts have been thus far

a) brief summary on efforts to acquire the assets

Long before the announcement of RateBeer’s shutdown, back in late 2023, I thought I would see if it would be possible to acquire RateBeer from ABI. Given ABI’s lack of interest in the website, I thought they might jump at the opportunity to unload the asset back to the community. Eventually, I got a hold of the global director of mergers & acquisitions (M&A) at ABI and had several conversations with her. She told me they were willing to divest and that they would respond to serious offers. I drafted a Letter of Intent, proposing that they continue paying the rather exorbitant hosting costs for a few months (for a transition period) while I hire the right personnel to acquire the assets. I received a fairly prompt response saying that they were looking for someone to take over immediately. I sent another offer drastically lowering the transition period. This also wasn’t congenial to them, and I was told they would continue to hold on to the asset for some time. This made little sense to me given that they would continue to burn cash on the hosting costs for an indefinite period whereas I was offering to relieve them of this after a few months. I was also told they were worried about selling to a solo community member and having the sale go bad, wasting their time, resources, and getting bad PR. I tried to assure them that I was well-positioned to handle the transaction.

b) what I speculate are the roadblocks

After consulting some business contacts of mine, it became clear to me that the legal costs associated with selling the assets to a community member would likely be far greater than those associated with simply shutting down the website. To those at ABI reading this, I assure you that I can make this as seamless a transition as possible.

3) What my plans would be if the assets are acquired

a) re-develop, modernize, make more efficient

We all know RateBeer needs a major overhaul. My short-term goal after acquiring the assets is to re-develop RateBeer from scratch. We need a more modern and efficient website in countless respects, where the functionality issues we’ve had to deal with for years are a think of the past.

b) listen to RB members’ perspectives on what they want RB to be, with special attention given to power users

To do a) effectively, I plan to enlist RB members’ feedback on what they see as the top priorities for the website. So, if you’re willing to spend a little time, we would invite users to do interviews to figure out an optimal path.

c) re-develop revenue channels (longer-term)

After re-development, we would start re-establishing revenue channels to be able to sustain the operating costs of RateBeer. I won’t go into much detail here, but we have many ideas that aim to recreate partnerships with industry.

4) What I want from the RateBeer community right now!

-Chime in with your support for this project!

-Are you willing to get involved in some aspect of this project, whether through expertise in software development, admining/volunteering, media, or otherwise?

-Please circulate this thread as widely as possible. Not everyone on RateBeer checks the forums frequently. Please send to any contacts of yours through e-mail, Messenger, WhatsApp, etc. If you have any media contacts, please send them the thread and urge them to do a story on this. We already had The Beer Connoisseur magazine write a great piece, but we need more coverage.

Let’s show as much support for this beloved website as we possibly can.

Thank you very much for reading, for your support, and for your enthusiasm in preserving and rejuvenating RateBeer!

Matt Berkowitz (mcberko)

Update: I just heard back from my M&A contact at ABI. She simply confirmed they’re not looking to sell. Unless there’s some last minute change of mind, which I see little reason to think will happen, the last day to download ratings will be Jan 18, and the site will go dark on Feb. 1.

37 Likes

I’ll do what I can but not sure how I can best help. I’ll at least try to send this link to the leftover RBians I know who may not check the forums often.

6 Likes

Thank you Matt. I will be happy to offer my services moving forward as I’ve done for this site for 15 years+. The only one of us here that has any contacts with the site’s owners is @joet
We need your support Joe. It would be very helpful if you’d publicly endorse this idea and talk to any contacts you have. I think that’s a minor request considering the decades of free support you’ve had from the admins. Please help us. It would be helpful if a few people contacted Joe in case he doesn’t see this.

9 Likes

Wow, this is great, let’s hope some kind of meaningful connection can be established in communications with the current owners. :+1: :+1: :+1:

I guess the key is connecting with the appropriate authority?

7 Likes

Thank you Matt for all your hard work and efforts in saving this site and great community. Of course, you will always have my help and support, in any way that I can. Forever thankful for the friendships I have made along the way here, and I’m not ready for the reason for all of that to go away.

9 Likes

I would also like to chime in a bit here, as someone who has been with site almost since the very beginning. Ratebeer’s community was always its strength. A lot of people and companies in the beer industry are struggling right now. Every day it seems there’s another closure.

As craft beer got bigger, that sense of community diminished and with it, one of the driving forces behind the growth of the industry. Things that we now take for granted - cross-company collaborations on product, for example, came out of the beer industry and spread to the world at large.

The current situation is a gut punch because it’s another shot to the community spirit on which this industry has long thrived. The entire craft beer industry benefits from the community - the innovators, the early adopters, the superfans.

I feel there is a place for all stakeholders in craft beer to support Matt’s efforts to keep Ratebeer alive. Having been part of the plan since the first time the idea was floated (at a tasting, of course), I can say that the community will be in no better hands than Matt’s, and no effort of his is coming without the full support of myself and the other senior people here.

I feel that more support from outside the site could move the needle. How many brewers got into the business because craft beer was different? A community-driven business where everybody supported one another?

If there’s anything we can do, we should try.

16 Likes

If you need any help crafting press releases etc., I can help. I’m a reporter. Not usually beer, though occasionally. Beermail me if I can help.

Other than that, if it does get going, I can do what I did before and be front man for country splitting. AKA annoying everybody about how we should split and taking all the flak for being culturally insensitive. :rofl:

10 Likes

Also, even if it shuts down online as planned in a few weeks, hopefully the data will still be on a harddrive somewhere. Maybe the key is just to acquire that. Worst case scenario you wait a year for the URL license on RB.com to die then get the domain name. Redesign from scratch, maybe even in collaboration from brewver folks if that makes sense, and you’re back in business. The trouble, i guess, then, is you’ve lost a few of those still around maybe by then?

5 Likes

I’m super patient, if this is something that can happen, I’m standing by to assist in any way when the time comes.

I work as a web developer (18+ years experience), and while I can only offer up some of my free time, I’m more than willing to lend any assistance at all if this works out - happy to help debug or even QA/QC anything, should this happen.

8 Likes

This is good to hear, Matt. I’m honored and supportive of your bid to assume responsibility for the site. I will be as supportive as I can within my role and capacity. Great to see this thread and people chiming in to help. That’s the RateBeer I know and love.

Two important things, I want to share:

  1. The original acquisition bid from Anheuser Busch came from genuine esteem for what we’d built, a strong desire to make it better, and by good people. I intimately feel how RateBeer’s shutdown is hard and painful. At the same time, I want everyone to assume there are good people on all sides, operating in good faith, who will come together on this issue, as Matt pursues RateBeer’s continuity.
  2. I have fond memories of the site’s beginnings during the doldrums after the Millennium craft beer crash. Things might be bad in beer in right now, but things change. We had hope then. We had our passion. We made it happen. So to the next generation of RateBeer’s keepers: keep your sails up! The winds will be blowing your way again and you’ll be ready for it!

All the best to you all.

JoeT

10 Likes

Thank you Matt for pursuing this for our community. I am here to support your efforts to provide admining but have little to offer on the software and media side.

Cheers.

4 Likes

I got squat. But I,d be down to drop some bucks for a Premium Membership. Sorry, iz all I got. Cheers!

6 Likes

I am willing to collaborate so that Ratebeer continues to function and, above all, remains independent. Is there a crowdfunding option?

3 Likes

Hi Matt, Chiming in with my support and thank you for your efforts.

I’m a software engineer by trade and also have a background in cloud computing (AWS) cost optimisation. I’d be willing to contribute my skills as much as work and family allow.

10 Likes

Matt,

Thanks for stepping up and hopefully everything works out. As a long time user (will hit 23 years before the site goes down) but not an active forum user, I hope I represent others like me to say thank you for the effort and I offer any support I can give.

Thank you.

2 Likes

Thank you Joe!

@mcberko thanks for all you’ve done and continue to do. You’ve got my support as always. I’ve not much to offer outside the fact I’ve served 28 years in the military and am very persuasive when discussing with investors. Some think I can sell beach front property in AZ, see @Ibrew2or3 for example. I will also continue to offer the community a zoom chat environment.

8 Likes

Thanks McBerko. 100% agree with everything you have said. I would like RB to continue as an active site but I also think it’s important to recognize that it is a valuable historical record. Regardless of if it continues, or in what form, It would be nice if the data could be archived somehow, perhaps with a university, museum or other public institution? There is an awful lot of digital brewing history that is not going to be preserved the way that paper records were.

All that said, let me know if there is anything i can do to help.

8 Likes

Massive thanks to you Matt on taking this initiative and all your time/efforts you have already undertaken so far. I do not have any specialist skills to offer but will certainly volunteer/support in any other way I can and start by sharing/circulating this news/thread as much as possible.

4 Likes