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Bell's sells

Bell’s Brewery sold, joins forces with New Belgium under Lion/Kirin Holdings

Bell’s Brewery founder Larry Bell announced today that the Michigan craft brewery has been sold to Lion, a Kirin Holding subsidiary. Bell will retire at the completion of the sale.

Colorado/North Carolina-based New Belgium sold to Lion two years ago this week.

The sale comes as a shock for many beer fans across the U.S. Bell vows operations will remain in Kalamazoo County and the brewery will remain unchanged.

FULL STORY: https://beerstreetjournal.com/bells-brewery-sells-to-kirin-joining-new-belgium-brewing/

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Pretty crazy. I’ve met Larry, he’s an awesome guy. I am assuming that he is now taken care of for generations.

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Should be in Industry forum!

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